Dry cleaning Services Misleadingly Branded as Natural and Organic
Beware of dry cleaners making claims about dry cleaning your clothes using “organic” or “natural” methods. Marketing claims for dry cleaning are not regulated like food claims. The National Cleaners Association, a dry cleaning industry trade group, says some operators are using these terms in blatantly misleading ways.
What is organic dry cleaning?
When a food product has an FDA-regulated “organic” label, consumers can trust that no harmful chemicals were used in its manufacture. But “organic” means something very different when it describes the chemicals used in dry cleaning.
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